The 360 Approach to Marketing
The goal for each episode of The 360 Approach to Marketing Podcast is to deliver real-world solutions for your toughest marketing and technology challenges. The podcast is hosted by the executive teams of 360Biz and 360Civic, which have produced award-winning, marketing strategies for public and private sector entities. Each broadcast will feature lively discussions with industry experts about optimizing websites, video, social media and other communication channels in an ever-evolving digital space.
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Episodes
Tuesday Mar 02, 2021
Tuesday Mar 02, 2021
For many businesses, the top priority now is not increasing market share, but keeping the doors open. Marketing can help with that – if it’s the right kind of marketing.
360 co-founders Ron Zayas and Bridget DiRico discuss their recommended ways for businesses to market during a pandemic, and whenever times are tough.
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Wednesday Sep 23, 2020
Wednesday Sep 23, 2020
360Civic CEO Ron Zayas is interviewed by host Bridget DiRico about the company’s remarkable free (for one year) website offer to all schools and school districts in the United States. Learn More Here
Friday Aug 07, 2020
Friday Aug 07, 2020
School districts usually have established procedures for how to communicate with parents and students during emergency situations, but no one expected the COVID-19 pandemic. 360Civic co-founder Bridget DiRico interviews three experts to learn how they navigated and adjusted their communication strategy with COVID-19